I’m going into extra development mode for my blog design company. Even though there is a lot of competition out there, with more springing up everyday, there is room for everyone. It doesn’t matter where you live, it all depends on how much you get your name out there.

Marketing Your Designs - One Of The Toughest Jobs On The Planet

If there is one thing you should know before you enter into the web design arena is that it is one of the toughest places to be online. A lot of web users don’t even think twice about a site’s design when they browse, it only comes into play when choices about spending money come into play. That’s where a site designer’s real test is - Can he make the difference between a sale and a bounce?

I’ve gone through many experiences where I’ve literally screamed at the screen over IM conversations with clients, because they just don’t get the usability part for websites. Blog design is pretty much the same. If your blog is not friendly enough to make a reader comment, provide subscription options at first glance, have ample “over the fold” ad space then chances are not much commenting, subscribing or advertising is going to happen.

If you, as a designer, cannot accomplish that for your client than chances are they won’t bother coming back to you or recommending you to anyone.

The Next Level

I’ve been working on my premium theme and thinking of the best way to make sure that the basic needs of a new blogger is met. Seasoned bloggers might like it too, due to the ease of customization I’m going to offer for it. I still haven’t settled on a name yet.

The best part is I have not opened photoshop at all to put the theme into concept, I didn’t even draw it out on paper! I just created index.php, style.css and went from there. It’s amazing what flows when you see a clean white screen and fill it up with XHTML/CSS goodness.

This theme will not only offer bloggers a unique theme, but also give me the chance to spend more time on actual design rather than split it between design and coding. Taking my blog design company to the next level.

About the author

Hyder has been blogging for the past two years on this blog. He started Weborithm, his web company, in 2007 and along with designing blogs and websites also releases various web related products.